Copilot vs ChatGPT: Adopt the Most Strategic AI for Your Business
Generative AI is transforming how businesses operate daily. Among the solutions available on the market, two clearly stand out for large organizations: Microsoft Copilot and ChatGPT by OpenAI.
However, one key question remains—which of these two AI models will generate the most significant value for an organization already working within a Microsoft 365 environment? To answer this question, we’ll compare Copilot and ChatGPT through three strategic lenses: free versions, paid subscription plans, and advanced development environments (Copilot Studio vs. ChatGPT Enterprise).
This article gives you the insights to confidently select the AI solution that will optimize your team's productivity.
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Free ChatGPT vs Microsoft Copilot (integrated with M365)
Compare Free Versions at a Glance
| Decisive Criteria | ChatGPT | Copilot for Microsoft 365 |
| Native integration with Microsoft 365 | Not available | Seamless integration |
| Usage limitations | Highly limited access, especially during peak times | Stable, immediate access |
| Data security & confidentiality | Low | Integrated Microsoft Security |
| Language support (EN, CA-FR, EU-FR) | Yes, general | Yes, optimized for business |
| Availability & accessibility | Varies based on demand | Always available |
| Performance & response speed | Variable | Consistently high |
Read below for a more detailed explanation of the different free AI models.
Overview of ChatGPT Free Model
ChatGPT Free has been available to all users since November 2022. This conversational AI, developed by OpenAI, has democratized access to large language models (LLMs). It’s ideal for quickly generating simple content or getting generic answers.
However, this free version of ChatGPT is significantly limited for corporate use. It better suits personal or occasional needs rather than regular professional tasks.
Overview of Microsoft Copilot Free Model
M365 Copilot offers a free version integrated within specific Microsoft 365 licenses. It is specifically tailored for enterprise use. Leveraging Microsoft AI and Open AI GPT technologies, the free Copilot 365 model immediately enhances productivity without additional costs.
For organizations already relying on the Microsoft 365 ecosystem and seeking to test AI capabilities, Copilot’s free version provides tangible added value.
Who Should Really Use Each Free Version?
The free version of ChatGPT is better suited for personal, one-off use, or for obtaining simple answers quickly rather than consistent professional use. As for Microsoft Copilot, the free version offers an ideal entry point for organizations within the M365 environment. It is perfect for regular business use, optimizing productivity, security, and native integration with Microsoft 365.
Copilot 365 vs ChatGPT Plus (GPT-4) & Enterprise
Compare Paid Plans at a Glance
| Decisive Criteria | ChatGPT-4 (Plus)/Enterprise | Microsoft 365 Copilot (paid) |
| Native integration with Microsoft 365 | Not available | Seamless integration |
| Usage limitations | Access via a dedicated interface | Directly integrated into M365 |
| Data security & confidentiality | Enhanced | Advanced Microsoft Governance |
| Language support (EN, CA-FR, EU-FR) | Yes | Yes, optimized for business |
| Availability & accessibility | Good | Excellent |
| Performance & response speed | Fast | Fast and consistent |
| Enterprise pricing | Individual subscription, per user | Flexible enterprise licensing |
| Enterprise support & Service Level Agreement (SLA) | Limited | Dedicated support and SLA |
Read below for a more detailed explanation of the different paid AI models.
Overview of ChatGPT Plus (GPT-4) and Enterprise Paid Plans
ChatGPT Plus (GPT-4) and ChatGPT Enterprise provide more advanced AI models compared to the free version. With these paid subscriptions, OpenAI offers an enhanced user experience, better availability and more precise answers.
These solutions are suitable for:
- Complex data analysis
- Advanced content creation
- Problem-solving
All these capabilities are facilitated through prompt engineering. However, even these paid enterprise versions do not offer direct integration with Microsoft 365. This limitation forces business users to switch between several platforms, which affects day-to-day productivity.
Overview of Microsoft 365 Copilot’s Paid Plan
Microsoft 365 Copilot’s paid plan is a conversational AI explicitly developed by Microsoft for professional Microsoft 365 ecosystems. This advanced AI model leverages OpenAI technologies and integrates seamlessly with key Microsoft applications, including Word, Excel, PowerPoint, and Teams.
Between ChatGPT vs Copilot, Microsoft Copilot is the ideal strategic choice for maximizing the impact of your technology investment.
Microsoft Copilot vs ChatGPT: Why Is Copilot a More Strategic Choice for Microsoft 365 Suite Users?
Choosing an AI tool natively integrated with Microsoft 365 significantly improves operational efficiency. Your sensitive data remains secure within your existing M365 environment, and your workflows become smoother without constant interface switching. Microsoft Copilot thus ensures a faster return on investment (ROI) for your organization.
ChatGPT Enterprise vs Copilot Studio
Compare Advanced AI Development Environments at a Glance
| Decisive Criteria | ChatGPT Enterprise | Copilot Studio |
| Business application development | Yes, but API required | Yes, fully integrated with Azure/M365 |
| Advanced customization | Yes, but high complexity | Yes, intuitive and guided |
| Enhanced security (governance) | Limited (outside Microsoft) | Optimal Microsoft security |
| Advanced prompt engineering | Yes, expertise required | Yes, simplified interface |
| Microsoft integration | Non native | Full native integration |
Read on below for a more detailed explanation of the different advanced AI development environments.
Overview of ChatGPT’s Advanced AI Development Environment
ChatGPT Enterprise provides advanced capabilities tailored for demanding businesses. This advanced version of ChatGPT is ideal for developing customized business applications. Using sophisticated prompt engineering, it addresses complex data analysis and automation needs.
However, even this premium enterprise version lacks native integration with Microsoft platforms, such as Azure, Teams, or Power Platform. This means data management occurs outside the environment, requiring additional development for integration.
Overview of Microsoft Copilot’s Advanced AI Development Environment
Copilot Studio is an advanced AI platform specifically created by Microsoft for developing sophisticated business applications. Copilot uses robust and adaptable AI models directly integrated with Azure and Microsoft 365.
With Copilot Studio, organizations benefit from a ready-to-use solution for immediately maximizing productivity and technological performance.
See How Victrix Has Enhanced Business Productivity with Copilot Studio
Among Victrix's Copilot Studio achievements are intelligent automations such as document management and retrieval, customer support request management and the creation of conversational agents. Find out how your company can benefit from Microsoft Copilot with Victrix expertise.
What Is the Strategic Choice for Your Organization?
You now clearly understand the differences between Copilot and ChatGPT from every perspective. Let’s recap.
Microsoft 365 Integration
If your organization already uses Microsoft 365, the clear strategic choice is Microsoft Copilot. It provides native, secure, and seamless integration into your current technological environment.
Data Protection
If your organization prioritizes data security, Microsoft Copilot is the most suitable AI solution. Its built-in data governance within M365 ensures comprehensive compliance, which is essential to ensure the cybersecurity of modern organizations.
Return on Investment (ROI)
If your priority is to maximize the impact and return on your technological investment rapidly, Copilot is also the optimal solution. Immediate integration with your applications (Word, Excel, Teams, Azure) generates immediate productivity gains, unlike ChatGPT, which requires complex adaptation efforts.
Copilot doesn’t merely enhance productivity; it sustainably transforms your organization to strengthen your long-term competitiveness.
What’s the Main Difference Between Microsoft Copilot and ChatGPT for Enterprises?
The main difference lies in integration. Copilot is natively integrated into Microsoft 365, whereas ChatGPT remains external. Copilot’s integration simplifies security, productivity, and the management of sensitive data.
Is Microsoft Copilot More Secure Than ChatGPT?
Yes, Copilot provides enhanced security due to robust data governance within Microsoft 365. Your data stays protected within your existing Microsoft environment, significantly reducing security risks.
Why Choose Microsoft Copilot If My Organization Already Uses Microsoft 365?
Copilot leverages your existing investment by integrating seamlessly with Teams, Outlook, Word, and Excel, immediately boosting productivity and security.
What’s the Difference Between Copilot 365 and Copilot Studio?
Copilot 365 is a generative AI assistant integrated into everyday office applications. Copilot Studio, however, is an advanced AI development platform for creating customized business applications, directly integrated with Azure and M365.
Can Organizations Use Both ChatGPT and Copilot Simultaneously?
Technically yes, but using a single AI platform (Copilot) simplifies integration with your existing tools, reduces costs, and improves overall security and efficiency.
How Does Victrix Help Enterprises Successfully Integrate Microsoft Copilot?
Victrix offers A-to–Z support for the integration and strategic adoption of Microsoft Copilot. Our experts ensure a swift, secure, and effective deployment tailored to your organization’s needs.
